A "cookie" is a small data file stored by your web browser on your computer's hard drive. It allows us to recognize your computer (but not specifically who is using it) upon entering our Web Site by associating the identification numbers in the cookie with other customer information you have provided us. That customer information is stored on our secured database. We use traffic log cookies to identify, which web pages are being used. This helps us analyze data about web page traffic and improve our Web Site in order to tailor it to customer needs. We only use this information for statistical analysis purposes. Thereafter, the data is removed from the system. Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.
A "web beacon" or "pixel tag" or "clear gif" is typically a one-pixel image, used to pass information from your computer to a website.